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Terms & Conditions

At Soroni, we respect your privacy, here is our terms & privacy policy. If you have any questions, contact info@soroni.co.uk.

Last Updated: [01/01/2025]

Soroni.co.uk (also trading as Soroni Global) is operated by Soroni Ltd, registered in the United Kingdom, with a trading address at 156 High Street, Swansea, SA1 1NE (“we”, “us”, “our”).

By accessing our website, services, or submitting information to us, you agree to the following Terms & Conditions.


1. Definitions

  • “Website” refers to Soroni.co.uk and all associated pages.

  • “Client” / “You” refers to any user accessing the website or purchasing services.

  • “Services” refers to consulting, marketing, RevOps, CRM, outreach, research services and any other activities provided by Soroni Global.


2. Use of the Website

You agree to use this website only for lawful purposes. You must not:

  • Republish content without written consent

  • Engage in data scraping or automated extraction

  • Attempt to gain unauthorised access to our systems

We reserve the right to restrict or terminate access for misuse.


3. Our Services

Soroni Global provides:

  • RevOps consulting

  • CRM implementation and optimisation

  • Marketing and outreach services

  • Lead generation and data analysis

  • Strategy and digital support

All services are subject to project-specific agreements or statements of work (“SOW”).


4. Service Delivery

We will deliver services with reasonable skill, care, and diligence. Delivery timelines are estimates unless explicitly guaranteed in writing.

Clients are responsible for:

  • Providing necessary access, information and approvals

  • Ensuring internal compliance with data laws

We are not responsible for delays caused by the client.


5. Fees and Payments

Unless otherwise agreed:

  • All prices are exclusive of VAT

  • Invoices are payable within 14 days

  • Late payments may incur interest under the Late Payment of Commercial Debts (Interest) Act 1998

We may suspend services for overdue invoices.


6. Intellectual Property

Unless agreed otherwise:

  • Soroni retains ownership of methodologies, templates, frameworks, and intellectual property

  • Clients receive a licence to use deliverables for internal business use

Content cannot be resold, redistributed, or published without approval.


7. Limitation of Liability

To the fullest extent permitted by law:

  • We are not liable for indirect, consequential, or special damages

  • Total liability is limited to the contract price of the service provided

Nothing excludes liability for fraud, negligence, or statutory obligations.


8. Data Protection

Soroni acts as:

  • Data Processor when using data sourced from third-party providers (e.g., Apollo.io, ZoomInfo, LinkedIn Sales Navigator)

  • Data Controller for data collected on our website

Data processing is conducted in accordance with the UK GDPR and the Privacy Policy published on this site.

Data protection inquiries should be sent to: info@soroni.co.uk


9. Cookies and Tracking

Soroni uses cookies for:

  • Website functionality

  • Analytics

  • Advertising and retargeting on LinkedIn, Meta, Google Ads and other platforms

By using our website, you consent to the use of cookies as described in our Privacy Policy.


10. Third-Party Tools

We may integrate tools such as:

  • LinkedIn Sales Navigator

  • ZoomInfo

  • Apollo.io

  • Google Analytics

  • Advertising pixels (Meta, Google, LinkedIn)

These providers have their own terms and privacy policies.


11. Termination

Either party may terminate written engagements with notice as specified in the relevant SOW.

We may terminate services immediately if:

  • Payments are not made

  • Terms are violated

  • Illegal or unethical activity is identified


12. Governing Law

These Terms are governed by the laws of England and Wales. Disputes shall be handled under the exclusive jurisdiction of UK courts.


13. Contact

For queries regarding these Terms:
info@soroni.co.uk


Soroni.co.uk – Privacy Policy

Last Updated: [01/01/2025]

Soroni Ltd (“Soroni”, “Soroni Global”, “we”, “us”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy outlines how we collect, use and secure your information.


1. Who We Are

Soroni (trading as Soroni Global)
156 High Street, Swansea, SA1 1NE
info@soroni.co.uk

We act as:

  • Data Controller for website visitors and marketing data we directly collect

  • Data Processor for third-party sourced business data (e.g., Apollo.io, ZoomInfo, LinkedIn Sales Navigator)


2. What Data We Collect

We may collect:

a) Information you provide directly

  • Name, email, phone, business information

  • Enquiry form submissions

  • Project details

b) Automatically collected data (Cookies & tracking)

We use cookies and pixels to collect:

  • Website behaviour (Google Analytics, etc.)

  • Advertising behaviour (LinkedIn, Meta, Google Ads retargeting)

  • Device, browser and IP information

c) Third-party business data

We purchase or license professional B2B data from:

  • Apollo.io

  • ZoomInfo.com

  • LinkedIn Sales Navigator

  • Other reputable B2B data sources

This includes:

  • Business emails

  • Business phone numbers

  • Role / seniority

  • Company information

  • Publicly available social or professional profile data

We only use business contact data and never personal consumer data.


3. Lawful Basis for Processing

We process data under:

  • Legitimate interest (Article 6(1)(f)) for B2B outreach

  • Consent for marketing where required

  • Contract fulfilment where we deliver services

  • Legal obligation where applicable

A Legitimate Interest Assessment (LIA) has been conducted for all B2B outreach activities.


4. How We Use Your Data

We use data for:

  • Responding to enquiries

  • Delivering consulting and marketing services

  • CRM activity

  • B2B outreach and lead generation

  • Analytics

  • Advertising and retargeting

  • Improving our website and services

We never sell personal data.


5. Cookies and Retargeting

We use cookies and tracking pixels for:

  • Google Analytics

  • LinkedIn retargeting

  • Meta (Facebook/Instagram) retargeting

  • Google Ads remarketing

  • Website performance optimisation

You can disable cookies at any time in your browser.


6. Data Sharing

We may share data with:

  • CRM platforms

  • Email delivery tools

  • Advertising networks

  • Cloud storage providers

All vendors comply with UK GDPR.

We do not sell personal data.


7. Data Retention

We retain:

  • Marketing data: until opt-out or inactivity (maximum 24 months)

  • Client project data: for contract duration + 6 years

  • Website analytics: as per Google Analytics standards

You may request deletion at any time.


8. Your Rights

Under UK GDPR, you have the right to:

  • Access your data

  • Rectify inaccuracies

  • Request deletion

  • Restrict processing

  • Object to direct marketing

  • Withdraw consent

  • Data portability

To exercise any right, contact:
info@soroni.co.uk

We will respond within 30 days.


9. Data Security

We use:

  • Encrypted systems

  • Access controls

  • Secure CRM

  • Regular audits

  • Staff GDPR training


10. International Transfers

Some tools may store data outside the UK (e.g., US cloud providers).
All transfers rely on:

  • Standard Contractual Clauses (SCCs)

  • Adequacy decisions

  • Appropriate safeguards


11. Complaints

If you are unhappy with our handling of your data, you may contact:

Information Commissioner’s Office (ICO)
https://ico.org.uk